Crafted Branding Challenge by University of Engineering & Management (UEM), Jaipur
The Dalta Marketing Club, in collaboration with the Institute Innovation Council (IIC), Internal Quality Assurance Cell (IQAC) successfully organized a Crafted Branding Challenge during TECHUTOPIA 2024 at UEM Jaipur on September 15, 2024.
Students from the first, second, and third years enthusiastically participated in the competition. The event was further enhanced by the presence of Prof. Shopan Dey ,Prof. Sougata Banerjee, Prof. Rhythm Mukherjee and Prof. Rishita Das.
The winners were awarded cash prizes, physical certificates, and medals.
Winners:
1st- Rathores, Priyanshu Tiwari, Jungjeet Singh
2nd- Ruphar, Rupsa Roy, Hardik Pradhan
3rd Shastra, Shashank, Ajay Prakash
The Crafted Branding Challenge saw participation from 31 teams across MBA, BBA, BCA, and BTech programs. Students creatively redesigned logos of renowned brands, showcasing their skills in brand identity and visual communication. The event highlighted innovative design approaches and offered valuable insights into modern branding strategies.
Faculty Coordinator:
Ms.Sweta Pareek
